I am beyond thrilled to let you know that on Wednesday, October 1, IÂ’ll be on The Today Show to announce the official launch of the Love/Avon Army of Women.
For years IÂ’ve been frustrated that very little research has focused on finding the cause of breast cancer and how to prevent it. When I spoke with scientists about why this was true, I heard a common theme: itÂ’s easier to do research on rats and mice and cells than to do it on women.
It became clear to me that the only way we were going to make progress in understanding breast cancer in women was to get scientists to study human tissue and real women. This, in turn, meant figuring out a way that we could make that easy for them. And that’s what led me to think of the Army of Women—a group of volunteers who are willing to participate in research with the scientists who want to do it.
I found the perfect partner for this big project in the Avon Foundation. As most of you know, the Avon Foundation is a pioneer in funding breast cancer research in women, and they immediately “got it!” Now after a year of planning, this vision—an Army of Women—is becoming a reality!
Our goal is to recruit one million healthy women of all ages and ethnicities, including breast cancer survivors and women who are at high risk for developing breast cancer.
As you might imagine, I was the first person to join the Army! Please join me in this revolutionary new initiative. Sign up TODAY for the Love/Avon Army of Women.
Together, we can go Beyond a Cure and end this disease once and for all. MORE>